Minnesota Valley Lutheran High School (MVL) takes on a theme every year based on a Bible passage. For the coming school year I was asked to design a logo that incorporates the theme "Fully Committed: Christ saved us. We serve Christ". The theme is based on 2 Corinthians 5:19 "God was reconciling the world to himself in Christ, not counting people’s sins against them. And he has committed to us the message of reconciliation."
The annual theme at MVL informs daily chapel devotions, newsletter article, email and social media messages and the like. It also has been trickling down to grade schools in the MVL Association.
With this logo I want to convey our relationship with Christ. We are saved. That good news energizes dead souls and changes lives. We no longer live for ourselves, but for Christ.
This post begins with 2 finished logos, one simpler than the other. Keep scrolling to see some "making-of" stages and an earlier concept.